" /> BRAINPAN LEAKAGE » Touring
  • Bookstore Wars…

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    I’ve noticed lately that bookstores seem to be turning into a room full of ill tempered toddlers with only one toy between them. And, like said cranky diaper fillers, they fight over it until one of them wins, then the losers throw big screaming tantrums.

    If I have intrigued you with that comment, please bear with some of the rambling that will ensue and read on.  Especially if you own, run, or manage a bookstore. I promise I’ll try to keep the extraneous verbiage to a minimum for this one.

    First off, let me get something important out of the way –  I love bookstores, so I’m not slamming them. Hey, I write books for a living. They are sort of like my office away from home. So, let’s not go spreading vicious rumors about how I hate bookstores, because that would be a lie.

    Secondly, but by no means any less important, I know that I’m a lower mid-lister, so don’t accuse me of being a prima dona, especially before you read my explanation of the above commentary. I’m painfully aware of the fact that the PTB’s who create the NYT Bestseller list are oblivious to my existence. If I were to be mentioned to them the likely response would be, “M. R. Who?”… I get that. Also, no one has optioned my books for movies. My wife still has a full time job, because my royalties alone won’t support us – much less buy us a new house, fancy cars, and expensive vacations. Again, I get that. Please make note that I am not complaining about this. I am pointing out that I am well aware that I am not Cornwell-King-Grisham-Patterson-Hamilton-Rowling-ad nauseum. I’m not even Richard Castle, although there is a preponderance of circumstantial evidence pointing to the fact that he could very well be a semi-fictionalized and much more successful version of me. But, that’s another blog.

    What we really need to talk about is bookstores.

    So, here’s the thing… I made my opening statement because over the past couple of years there have been these bizarre incidents occurring. What I mean by that is this: I will be signing and speaking at a bookstore, whereupon I will discover – sometimes directly, sometimes indirectly – that another bookstore in the same town “wanted me.” The first time or two, this was actually a little heartening. I mean, after all, everyone wants to be wanted, right? Otherwise Cheap Trick would have never topped the charts with that song…

    However, this eventually started happening enough that it went beyond flattering and headlong into a chronic case of WTF?itis.

    Allow me to illustrate – with words, of course. Drawing really isn’t my strong suit…

    I was in another state. I won’t say which because I don’t want to cause trouble for any of the parties involved. The bookstore where I was signing had not only booked me, but had provided airfare, lodging, and meals. Something that is fairly standard in the case of “we must have you on THIS date” sort of bookings that are initiated by a bookstore. It’s different if I am taking myself on tour, my publisher is sending me on tour, or if I just happen to be in the area. So, anyway, all good.

    Well, not so much. In the eyes of a different bookstore, anyway. It seems that the management of the big chain bookstore in town, who shall also remain nameless, was angry. So angry, in fact, that they sent employees to the indy bookstore prior to my arrival in order to interrogate the owners about “why I wasn’t coming to their store because THEY wanted me.” Based on what I heard from the store owners AND multiple witnesses, it got a little ugly. Granted, this was all second hand info, and as always must be taken with a grain of salt, but these folks really had no reason to lie.

    However, the thing is, the above is merely one incident of many like it over the past couple of years – executed not only by chain bookstores upon indies, but by indies upon other indies as well.

    And now we come to the here and now…

    Very recently, at the behest of some truly marvelous and hard driving fans, I booked a gig at a store in a town where I am going to be in close proximity during a quick trip for a family reunion. Trust me, it wasn’t easy to work out at my end. Doing this required some extra vacation time logistics on the part of my wife, and she guards those days very closely, so I’m going to owe her one or two – not that this is anything new. At any rate, I have now discovered that the OTHER chain store in town “wants me.” Now, in the interest of full disclosure, there have NOT been any tantrums in this case, as there have been in others. This is a good thing. But I still need to ask a simple question: How was I supposed to know you wanted me at your store? Contrary to popular belief, I am NOT psychic. That’s probably the character in my books you are thinking about there.

    Like I said, I know I’m not in demand like a King, Hamilton, Patterson, etc… I get that. But, obviously there must be some demand or this sort of thing wouldn’t be happening. It’s either that, or as I said at the outset, bookstores have turned into a bunch of ill-tempered toddlers looking for something to whine about just for the sake of whining. Honestly, I have a hard time believing the latter. Maybe I’m naive, but hey, I like to think bookstores haven’t gone off the deep end.

    So, attention out there bookstores, be you chain or indy. Here’s my deal…

    If you are interested in having me sign books and present a reading, seminar, or Q&A at your store, you really need to let me know. If you don’t, then when I happen to be coming to your town on tour or even on a lark, I’m just going to start going down the list of bookstores in the phone book until someone answers and says yes. I’m not expecting you to call me up and beg me to come to your store, so don’t even go there. I’m simply saying, you have to let me know, and if you don’t, then you have absolutely no right to be mad at me or the bookstore where I am appearing. However, I make you this promise: If I know that you’d be interested in hosting a signing I will keep you in my database and when I’m coming to your area you’ll be the first place I call.

    All it takes is an email – either to me, or one of my publicists. The info is all right there on my website.

    I’m pretty sure this goes for just about any author out there, not just me.  It’s the old lottery tagline: You can’t win if you don’t play.

    Of course, if you want me for a specific date, then we have some discussing to do, but that’s a whole different ballgame and we’ll cross that bridge if and when we come to it.

    And, readers, you also might want to take note – the upcoming gig I mentioned is happening because of some very industrious fans who let me know they wanted me to visit their city, and have been working very hard to ramp up excitement about the event now that it is booked.  So, the same thing goes for y’all too. If you want me to come to your city/town, I want to hear about it. That way, when my publicist says, “Murv, where do you want to go on tour?” I can say, “Glad you asked, as it just so happens…”

    More to come…

    Murv

  • Marty ‘n Me…

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    Nope… This blog is NOT about a dog named Marty, any more than the movie Marley ‘n Me was about a legendary reggae singer. It’s actually about a couple of people – writers, in point of fact – me being one of them. Of course, I guess that last part is kind of obvious, huh?

    Marty is Martha’s nickname. Martha Ackmann, actually. I’ve written about her before, and anyone who follows me on Facebook has seen me “share” some of her announcements of book signings and lectures on my wall. Just one of those “help a friend out” sorts of things.

    However, if you aren’t a Facebooker and/or happened to miss any of the blogs where Martha picked up a mention, in a nutshell she was my Journalism teacher when I was in high school umpty-koff-koff years ago, and someone I consider a mentor. While I always loved writing, and started scribbling on the page as soon as I could fit a crayon into my fist, Martha was the teacher who most inspired me, and moreover convinced me I could make it in the world of word hurlage if I really wanted it badly enough.

    Some time back she tracked me down on Facebook and friended me. She has risen through the ranks of teacherdom and is a prof at Mt. Holyoke these days. A far cry from teaching a bunch of disorganized,  socio-hormonally A.D.D. teenagers I’m sure, but only she could really answer that for you.

    Now… What with me waxing nostalgic about Martha, you’ll probably find it surprising to find out that I’m actually here to talk about me. After all, I am my own favorite subject. Just ask me, I’ll tell you.

    The “about me” in question involves an incident this past Monday evening. July 12, 2010, in fact. You see, Martha Ackmann, my teacher and mentor came to town on tour for her new book, Curveball: The Remarkable Story of Toni Stone (Pick up a copy… You might also want to check out her previous book, The Mercury 13…)

    Moving right along… She was signing and presenting at Left Bank Books on Euclid. Now, Left Bank is a nice store. Plenty of books and the like. Unfortunately, I cannot say it’s one of my favorites. I think maybe that’s because my publicist tried to book me in there for a signing on two different occasions – after all, I am a local author and such so I should probably sign at a local store or two. But, my publicist was told, “We don’t sell that genre of book here.”

    All good. I can understand that. No biggie.

    However, when they then turned around and held a much publicized signing with Laurell K. Hamilton – who writes pretty much the same genre – I was left with no choice but to conclude that the aforementioned statement was a little less than truthful. I’m still not sure whose cornflakes I peed on or when, but apparently I’m not welcome at Left Bank Books… Unless of course I am there to spend money on books that are not of my own genre… But, I digress…

    What I’m actually here to babble about is fear.

    Bet you didn’t see that coming, did you?

    Here’s the thing… I moved things around on my schedule, made sure dinner was on the table early, and worked it out so that I could make the short jaunt down to Left Bank – even if only for a few minutes – so that I could say hello, in person, to Martha. Other than contact via Facebook, we literally hadn’t seen one another in a little over 30 years. And, while sending her an email awhile back to tell her what a profound influence she had been on my life was personal “bucket list” worthy for me, I couldn’t allow an opportunity to visit with her face to face slip by.

    This is where the fear comes in… I arrived at the store with EK, the o-spring, and friend-of-o-spring in tow. I made my way back to the lecture area where Martha was standing, chatting with folks. She saw me and acknowledged my presence immediately, however was tied up with other folks who wanted a word with her, so I stood by quietly as she talked, shook hands, and slowly inched her way in my direction. I know the drill, of course. I’ve been there too many times myself. Very simply, as an author, when you are at a book signing you belong to everyone there. It doesn’t matter if you feel like your left kidney is going to shoot out your right ear and stick to the far wall – you have to smile, be gracious, listen, and interact with everyone who wants to interact with you.  As cliche as it sounds, “the show must go on.” Just ask Freddie Mercury… Wait… He’s corpsified and such… Well, just take my word for it.  Even as an author, when you are booked to do a gig, you do the gig even if you’d rather  be having a root canal. And, along with that goes another old adage, that being:  “everyone wants their 5 minutes”… So, you have to give it to them.

    Now, before anyone balks, I am NOT saying Martha felt like her kidney was going to shoot out her ear or that she didn’t want to be there… I am simply illustrating a point about the inner workings of a book event. Nor am I saying that she (or I for that matter) doesn’t enjoy the interaction with folks at signings, because I’m sure she does. And, I for one, know that I do – unless the person is crazy, but that’s a previous blog entry…

    Either way, my point here is simply that when doing a signing you are generally in demand, and you can’t just drop everything and rush straight over to one person in the crowd. You have to be accessible to all, like it or not, and I understand that as well as anyone.

    So… Why did I run down that particular path? Well, it’s like this… The fact that I had to stand by waiting to get my 5 minutes with Martha allowed time for some old memories to resurface. These were further enhanced by the conversation she was having with another attendee about how a classmate of mine who is now a newspaper editor had set up an interview with Martha, but handed it off to one of his reporters rather than do it himself. Why? Becuase he was afraid to interview “MA” as we used to call her.

    And that’s the fear I’m talking about, because he wasn’t alone in experiencing it.

    The memories that returned were vivid… You see, Martha was a force with which to be reckoned. Slight in stature though she was, she knew her business, and she enamored all of us with the ideals of Journalism. One of the things I remember was her commenting that she couldn’t bring herself to watch Lou Grant like the rest of us (yes, I’m dating myself yet again), because it made her want to be back in a newsroom. She regaled us with stories. She taught us how it was done, and done correctly.

    So, where’s the fear, you might ask… Well, I’ll tell you. Martha also had “teacher face.” I’m sure you know the one I mean. If you did something stupid that disappointed her in some fashion, something which high school students would invariably do over and over again, she gave you the “teacher face.” She didn’t have to yell, or even say a word. Just one look from her and you felt like a complete idiot.

    And, by the same token, when you did something that made her proud of you, she had a smile that was as wide as the horizon, and she told the world about it.

    She was literally the best teacher I ever had.

    And what of the fear? There I was, 30 years later, standing  in a bookstore waiting to visit with Martha. I’ve been in front of crowds, on the radio, on TV, and the whole nine yards… None of that flusters me… But, as I waited and listened to her tell the story about my classmate, I realized that I was in the same boat with him… My hands were shaking, my mouth was dry, and my ears were ringing. I was just plain nervous…

    Fortunately, I got the smile and a hug instead of “teacher face.” I guess maybe I turned out okay in her eyes after all…

    More to come…

    Murv