BRAINPAN LEAKAGE

I’ve been Googled.

Of course, that probably isn’t news to anyone. In fact, some of you reading this very blog post may well have arrived here courtesy of a Google search… Or Yahoo… Or MSN Live… Or any one of countless other Internet “search engines.”

I bring up Google, in particular, because it seems to be one of the more popular search pages out there. And, why shouldn’t they be? After all, they have all the money… Well, them and Bill Gates, but that last bit just goes without saying.

But, in this case, I haven’t just been Googled. I’ve been Googleified. In case you are wondering exactly what Googleify is, it’s my own special word. It is a combination of Google, from the colloquial Google, trademark for a search engine, and mystify, from the French mistifier, from mystère mystery, from Latin mysterium, to bewilder.

Yeah… Google has gone and mystified me. Or, as I like to say, Googleified. (Soon, I’ll be adding a petition for you all to sign. Maybe we can get Webster to add it to the lexicon… But, that’s a different chicken…)

The thing here is, and I have mentioned this before, WordPress tracks incoming traffic to this blog. In doing so, it logs all manner of cool stuff. Things like, IP addresses, country of origin, search phrases, and referring pages. Well, it isn’t very surprising that quite a bit of the incoming traffic to Brainpan Leakage comes from Google. Sure, there is plenty of traffic from other search engines, and there is also a good share from folks who arrive via notification emails, Twitter, and the like. But, where Internet searches are concerned, the overwhelming majority of the visitors arrive here courtesy of the Big Multicolored G.

So, I am sure you are now wondering why in the hell there is a picture of a provocatively clad woman astride a broomstick embedded on the left. Well, believe it or not, it isn’t a result of my “I Can Haz Blog?” post back in February. What I mean is, I’m not just sticking it in here to generate traffic, besides which, she’s not naked and it is a pretty common picture, so I doubt it would draw any visitors in the first place. And, no, Virginia, it’s not just so I can have something pretty to look at. If that were the case, she would be a redhead and look just like E K… Yes, I’m a little single minded in that respect. And no, E K doesn’t have that outfit… Well, actually she has something really, really close, but it’s not exact. Actually, it’s much better… So there…

But, on with the blog… Believe it or not, there is actually a salient point behind the picture. Well… It’s obvious to me since I’m the one writing the blog, but that’s not the point. What is the point, however, is that the picture actually has something to do with Google, in a silly, roundabout sort of way.

You see, when the WordPress plugin that tracks incoming traffic tells me how people arrived at my site, it actually extracts a list of the search words used. As you already know, these search words are matched to content, description text, and meta-keywords, on an indexed site, which is how Google, and other search engines for that matter, provide you with a list of websites. But, enough techie talk…

As you would rightfully surmise, there is the laundry list of obvious search parameters that land folks here at Brainpan Leakage. Things like…

• Sellars
• Brainpan
• Rowan Gant
• Paranormal Mystery
• And so on…

There are quite a few others. Some of them obscure, some not so much. Usually they make at least a little bit of sense… Such as “Erma Bombeck.” After all, I wrote a blog entry about one of her columns, so it isn’t really all that surprising that a search of her name would lead you here at some point. However, as I was perusing the the list the other day I ran across one that gave me pause…

“witches with big tits”

… Obviously we had someone here who was a boob man… Or woman… I’m not about to discriminate. And, by the same token this individual apparently had a fetish for Witches, or more likely if I were to place a bet on it, the colloquial “Witch Costume” sex fantasy sort of thing… I mean, let’s face it, even I still get a bit of a tingle from the adolescent memories of Elizabeth Montgomery in her Witchy garb…

Now, I have to admit, upon seeing this search phrase I assumed there had to be some kind of mistake. After all, a search like that should probably have landed this person at www.dorothymorrison.com.

Oh, chill out… Dorothy and I are like siblings and we pick at each other like this all the time. You folks know that… Not to mention that she makes plenty of her own jokes about her chest. Rumor has it she slings lightning bolts from her tits, but I’ve yet to see this myself, and I’ve been on tour with her more times than I could count, even if I took off my shoes and socks. So, if you ask me, I think that whole lightning thing is just a PR gimmick…

But, back to this particular Googleification leading someone to Brainpan Leakage…

After ruminating a bit, I thought maybe the phrase in question might have something to do with the op-ed entry I wrote about Facebook and the breast-feeding pictures issue. But, after going back and having a look, I didn’t find a direct mention of “big tits” in there… Not even “small tits”… Boobs, yes. Tits, no… And, definitely no mention of witches…

So, back to the drawing board I went…

Well, it took me some time, but I finally sussed it out. Seems Google had indexed the page containing the sample chapter from Never Burn A Witch, and in that particular sample was the scene where the old bum was singing his ditty about the ample-chested weather girl. All three of the primary search words from the phrase, (we aren’t counting with), were there on that page. And, if you want to count “with” anyway, it was there too.

Simple enough. Mystery solved. For a moment, I was no longer Googleified…

However, that didn’t last long. You see, I thought maybe I would look into figuring out some of the other strange search tags that brought visitors to Brainpan Leakage. It wasn’t long before I was “Google Eyed” and had a headache… If any of you would like to help, I’m still looking for connection to the following…

• R?zus p?rti?a apraksts
• ????????? ??
• jak przej?? gr? rattle and clank
• pokrútené ?revá u detí
• syntymäpäivä kortti

Ya’know… On second thought, don’t worry about it.

I think I’ll just go look at that sexy witch picture… Better yet, I’ll just go look at E K. Maybe if I’m really convincing, I can get her to wear her pointy hat and babe on a broomstick outfit…

More to come…

Murv

LOLcats seem to have all the answers. They can tell you if you are doing whatever it is you are doing, correctly, or as they like to say, “rite”.

Of course, they will also gladly inform you if you are doing it incorrectly, or also as they like to say, wrong… Amazingly enough, for being such atrocious spellers on the whole, they actually get that last one correct. Well, you know what they say about blind pigs and truffles… Maybe that applies to cats and “cheezburgers” too.

Anyway, since those little bastages apparently have the scoop on everything, I suppose that is why I am paying homage to them in the picture above. I mean, after all, imitation is the sincerest form of flattery… Hold on a second while I go barf up a hairball in my wife’s new shoes. That should flatter the hell out of the little “cheezburger nom nom nommers“… I just have to decide which pair I should toss the yak into…

Stunning visual there, eh?

Of course, as usual, I’m not here to talk to you about LOLcats, “cheezburgers” and who can “haz” them, or even my wife’s shoes, although I have to admit, E K has some really great shoes… And what with me being a leg guy and all… I’m just sayin‘…

Okay, fine… Y’all are really putting a crimp in my fun, you know… So anyway, what I am really here to prattle on about is blogging.

You see, ever since moving my blog from Myspace and setting it up over here on this self-hosted WordPress platform, I have been tracking little things like page views, subscriptions, and the like. Why? Because I can, I guess… But mainly, I just do it for fun… Really. I’m certainly not out to set any Google page rank records or anything… (Yeah, that whole page rank thing is going to show up in another blog… Trust me… I already wrote it and queued it up, so be on the lookout.) However, moving on with the current ramble, throughout this process I have been doing some studying… Or, as we like to call it back home in Kentucky, studyin’. And, because of all that studyin’ I’ve been uh-doin’, I have now added some new material to my reading list…

Unfortunately, it’s not the “reading for pleasure” kind of material…

Being an author, besides my research and such, I tend to read articles about marketing. Yeah, that’s why I sometimes refer to myself as a marketing whore… It’s all just part of being an author type person… Especially a fiction author… The publisher does quite a bit, but there’s still a whole stack of marketing that falls in the lap of the person who slung the words in the first place. In fact, the old adage is that an author’s job “begins the moment he or she types The End.” (Actually, we don’t type, The End... We type -30- or # # #, but that’s another story).

Be that as it may, I won’t go there, because we’ve already traveled this particular dark and rut-filled road in the past. I will, however, point out that the new material I added to my reading list had to do with, yes, marketing… Specifically, effectively using your blog for marketing.

And, as you can see in the picture up top, based on what I learned from everything I’ve read, I’m “doin it wrong.”

Apparently, I am supposed to be blogging solely about things such as writing, current events as they pertain to my writing, and more importantly, I am supposed to be handing out all kinds of helpful advice and crap about… Yeah, you guessed it, writing. But, I am supposed to do all of this without writing about myself, in any way, shape, or form, or reveal the fact that I am a writer by trade, other than to casually mention that I am in fact the author of said blog. But not of books… Just the blog… And only casually… That’s it. Nothing more.

However, if I really, really want to be impressive to the masses, what would make me an even more effective and popular blogger would be if I was some kind of Perez Hilton/TMZ clone, and I blogged about stupid things that celebrities do. Unfortunately, I generally don’t give a flying rat’s ass about “celebrities”… Megan Gallagher, well, she’d be the exception, but we won’t go there…

So… According to the “experts” it’s either that, or posting naked pictures in my blogs. That’d work too…

Well… I don’t wanna do any of that… Maybe the nekkid pictures… Yeah, okay, different blog… At any rate, one of my old bosses used to say, “An expert is a spurt that couldn’t cut it and had to quit.” There are all kinds of places we could go with that, but again, we won’t go there… Suffice it to say, being an expert really doesn’t mean all that much in the grand scheme of things.

But, seriously… There are all manner of do’s and don’ts to this blogging stuff. I’m actually starting to wish someone had supplied me with a manual up front, then I would have known I was breaking the rules right from the outset.

On that note, I have to say, I’m fairly amused by some of the lists I’ve read. You know, the “50 Tips For Better Blogging” type of lists. My favorites go something like this:

1. Don’t post blogs on weekends.
2. Don’t write about yourself.
3. Put links in your blog.
4. Post on weekdays.
5. Post on weekends because no one else posts on weekends.
6. Put pictures in your blog.
7. Write about yourself.
8. Write about your dog.
9. Don’t post on weekdays, no one will have time to read the post.
10. Don’t put links in your blog.
11. Don’t clutter up your blog with pictures. Text only.
12. Write an interconnected series.
13. Never write a series. Only short, 2 or 3 paragraph standalone blogs.
14. …

… And on from there. Telling you to do this, don’t do that, and contradicting themselves at every turn… Almost always within the same list. I honestly believe that some of these “helpful hints” have to have been posted as tongue in cheek silliness just to see if anyone would follow the “rules”. Either that, or the creator of the list has a debilitating hippocampus injury and cannot remember what she/he wrote two seconds ago.

But, no matter what, they all agree with the LOLcats. I am doing it wrong… I’m not suppose to be entertaining, I am supposed to be disseminating useful information devoid of any entertainment whatsoever. My blogs have to have a higher purpose… Higher purpose, not special purpose… Just how many times have you seen The Jerk, anyway? Yeah… Figures.

Well, as I’ve said in the past about my novels, sometimes the purpose is just to entertain, and in my estimation, that’s one damn fine purpose, and it ranks right up there with all the rest.

You know… I think I’ll just stop reading those articles and have myself a “cheezburger” instead…

More to come…

Murv