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  • Goodbye To All That…

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    So, the other day I posted a Facebook status update that seemed to spark a small firestorm. Well, maybe not a firestorm. Maybe just a box of strike anywhere matches. A lot of flame, really fast, but then sorta gone unless it gets fuel.

    Anywho, here’s the stat update:

    The overall gist of the flaming box-o-matches came in the form of several “What?”, “Huh?”, and “Say it ain’t so!” sorts of comments. There were also a few direct email type communications taking me to task for being a big doody-head, all because I apparently OWE everyone. However, I pretty much ignored those. The real reason I am writing this blog is to address the “What?” and “Huh?” comments that came from people who either didn’t understand what I was saying, or in some cases, who completely misinterpreted what I was saying.

    So here’s the deal: I’m not deleting my Facebook account. That would just be all kinds of stupid, now wouldn’t it? I’m also NOT going to stop writing. Not yet anyway. I suspect I will eventually, but by then I expect to be dead.

    All I was trying to say is that I am NOT going to be putting a huge amount of effort into being the online entertainment for everyone on my “friends” list.

    Why?

    Well, there are various reasons, but let’s start with this: I didn’t join Facebook to play Farmville, Mafia Wars, Befuddled Blatz, or any of that other crap. I joined it as a marketing tool. (GASP!) Yes. I am on Facebook to advertise myself and my books. Not to play games. Not to add as many people to my “friends list” as possible. Not to “be virtually social.”

    Now, I will grant you that I DO use Facebook to stay in touch with out-of-town friends, and even some in-town friends. I’ve even used it to reconnect with some family, but let’s face it – 2300+ friends? I don’t think so. Hell, I don’t even know 2300 people. Therefore, we obviously have a situation there, and that situation is that the vast majority of the people on my friends list are actually fans. Nothing wrong with that. Not complaining. Simply illustrating the fact that I am on Facebook to MARKET and ADVERTISE.

    And that is what I have been doing. That is exactly what the “Punny Floor Show” has been. Me entertaining people in order to raise “brand awareness.” However, as we know with any commercial on television, or billboard on the highway, eventually an ad campaign wanes in effectiveness. If it didn’t then Black and White Speedy Alka-Seltzer commercials would still be gracing our screens.

    So there you have it. Me putting on the pun hat and getting myself a nasty case of swamp ass daily, all in order to raise brand awareness worked for a while. Now it doesn’t anymore. Sure, there are folks who are entertained by the interaction, but it isn’t selling books. In fact, what eventually happened is that I began getting more and more friend requests from people who just wanted to watch the show, but didn’t want to pay the cover charge (i.e. visit a bookstore and buy a book or two. Moreover, a good number of them even claimed that they didn’t like to read and gave me grief over updates that mentioned my books. All they wanted was for me to be funny and entertaining. For free. I’m still trying to figure out how that translates into Ramen Noodles for Murv. My guess is that these folks are related to the people who download music, books, and movies from Torrent sites because they are entitled to them.)

    So, maybe this makes me a big asshole. Maybe it doesn’t. The point is, I’m not leaving Facebook. I’m just not going to waste my time behind the keyboard playing the online clown when it is no longer an effective marketing tool.

    Yeah, I know, me being pragmatic. Weird. Didn’t even know I had it in me, did you?

    More to come…

    Murv

  • Vacation, Had To Get Away…

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    So… Just got back from a family vacation. E K and I haven’t taken too many of those in recent years… Well… In sorta recent years. You see, it goes like this – After the o-spring was born, vacations weren’t terribly feasible, what with us being “old parents” and not wanting to drag an infant, then toddler around on long trips. Besides, have you ever seen how much crap you have to carry around for an infant/toddler?

    Then after that, I was spending tons of time away from home on tour, so the last thing I wanted to do was get on the road, or an airplane, to go somewhere. I just wanted to be HOME.

    However, as the o-spring has grown older, the economy and changes in the book industry have reduced the amount of touring I do, and other silliness has occurred, over the last few years we have started to take family vacations.

    Ahhhh… Nice… Relaxing… Well, not always. There’s a lot of hurry up, rush, rush, rush involved in vacationing. However, we definitely try to make it as relaxing as possible.

    At any rate, this year we used some vouchers I had picked up from being bumped from flights while on tour, and turned them into a 6 day getaway in The Grand Tetons and Yellowstone National Park. In the coming weeks I’ll be posting pics and detailing some of the more interesting – and sometimes funny – moments of our adventure. However, for now I am going to relate to you a few links of places we visited, and my “Twitter Travelogue” for those of you who might not follow me there or on Facebook (also because some of the texted tweets never made it to the web due to cell phone issues)… At any rate, the following is captured from my cell phone (note – the embedded links will take you to info or websites about specific locations, etc):

    At cattle yard waiting for jet-propelled, wing-ed semi. Skipped breakfast. Dunkin’ Donuts in my very near future. šŸ˜€ 6:53 AMĀ  6/12

    Dead pig croissant installed. Mmm good… Coffee being installed NOW… 7:16 AMĀ  6/12

    In airplane, everybody can hear you sneeze… 10:07 AMĀ  6/12

    On ground Salt Lake City. 3 hour layover. Was going to shop for an extra wife, but E K said NO.Ā  10:12 AMĀ  6/12

    Squatters “Captain Bastard’s” Oatmeal Stout… A. Loots should be JEALOUS! 10:50 AMĀ  6/12

    Squatters Pub at Salt Lake City Airport… Mentos would love this place… 11:38 AMĀ  6/12

    Longest leg of flight, small airplane. Shortest leg (under 1 hour), big
    airplane. E’splain that one, Rucy… O_oĀ  12:35 PMĀ  6/12

    There’s a bookstore next to my gate. I wonder if they have anything by that Sellars guy? 12:51Ā  6/12

    Onboard cattle car. The “Loud” FAMILY seated behind me. :-< 1:25 PM 6/12

     

    Beefalumps and mountains EVERYWHERE! I don’t think I’m in Missouri anymore.Ā  12:01 PMĀ  6/13

    Sorry for the lack of updates. They took me up into the mountains last night, but this morning I es-cop-ayed! 12:15 6/13

    I’m like wayyy closer to the clouds than normal… It’s kinda spooky… 12:21 PM 6/13

    Whooa! I think I just saw a whole mess of those airplane eating cloud monsters from the Shatner Twilight Zone episode… 12:25 PMĀ  6/13

    Fellow authors, research note: a chase scene inside Jackson Hole airport in Wyoming probably won’t work. Too small. 12:43 6/13

    Mucho excellent lunch at Snake River Brewing Pub. www.snakeriverbrewing.com. Killer fish & chips and an excellent black & tan! 2:26 PMĀ  6/13

    In Wyoming lookin’ for a liquor store… 2:39 PM 6/13

    Shades of an adventure movie, Batman! I’m riding a funicular tram! 3:02 PMĀ  6/13

    On tram. Trapped at top in thunder-sleet storm because of lightning. No sh*t. How cool is this! 3:19 PM 6/13

    Back down off the mountain. Hammered a Red Bull. Heading for Moose… Town or mammal, not sure which… 4:23 PMĀ  6/13

    What happens when two unstable air masses collide in the mountains? Pretty much the same thing that happens at sea level, only way colder 6:23 AM 6/14

    “The Mask” 2011 – A vacationing author’s CPAP mask disassembles itself in the middle of the night. Hilarity ensues. (R) LanguageĀ  6:40 AMĀ  6/14

    Rafted the Snake River with a philosopher named Steve. His advice: It’s all about the unknowns. Embrace yours… 1:05 PMĀ  6/14

    Following the advice of the great Snake River Philosopher Steve, I am now ascending Signal Mountain. In a car. I’m not crazy ya’know… 4:46 PM 6/14

    Made pretty pictures of mountains. Played hide ‘n seek with ground “skwirlz.” Now having a Starbucks DS from the Gen Store. 7:36 PM 6/14

    Ate Elk. Drank Scotch & Irish coffee. Visited with rather large Grizzly bear & took his picture. AMAZING sunset over Tetons. Pics taken. Bed 10:00 PM 6/14

    Blue sky over the Tetons this morning. AWESOME view! On tap – Breakfast, hike, lunch, then North into Yellowstone… 7:26 AMĀ  6/15

    Please excuse the odd timing of updates. Cell service has been dicey, and my phone just empties the outbox whenever it gets a signal… šŸ˜ 7:31 AM 6/15

    At Jenny Lake. Forest is here too… JEH-NAYYY! 10:59 AM 6/15

    Yes. Bears DO poop in the woods. 11:00 AM 6/15

    Yellow-bellied Marmot, ain’t askeered. Moose on path, no “skwirl” though… 12:56 PM 6/15

    Gal in miniskirt & heels (not E K) on mountain hike. That’s dedication… 1:46 PM 6/15 (FYI – this was NOT a joke tweet…)

    I forgot. Here in the valley, curvature of the Great Divide prevents my text signal from reaching you. You’ll have to entertain yourselves 10:00 PMĀ  6/15

    Running Bear Pancake House, West Yellowstone, MT – Too much food, even for a fat guy like me. Tell ’em Missouri Merp sent you… 7:32 AMĀ  6/16

    In a big country, la la la la-la. Montana… If your sky is missing, they probably have it… 12:00 6/16

    Contrary to rumor, I have NOT been eaten by a bear. Bison, however, could be a different story… 12:00 6/16

     

    Egg beater into Salt Lake all good. Now flight home overbooked. Not this time,Ā  Delta. No effin’ way… 7:35 PMĀ  6/17

    On ground STL… 12:13 AMĀ  6/18

     

    So there you go… Vacation via Twitter. Details and pics coming soon…

    More to come…

    Murv