BRAINPAN LEAKAGE

I’ll take some heat for this, but hey, when don’t I?

However, before I say what I am going to take heat for, I would like to point out that I am not targeting any single religious group. I’m not actually targeting anyone. I am, however, finding myself confounded by those who who offer up religion – or deity, more specifically – as an excuse. And that goes for any and all religious paths – be the reference aimed at God, Lord and Lady, God and Goddess, Buddha, ad infinitum…

Here’s why…

Friday – GOOD Friday, mind you, just in case you are keeping track – Saint Louis experienced one of the worst tornadoes and storm systems it has in years. Fact is, this whole spring has been wicked for the Midwest and South. Here in STL we’ve had more hail and tornadoes for one season than I can remember. I don’t know if that’s a historical fact. I’m simply relying on my memory. Thing is, it’s been rough. From New Year’s Eve, through February, and on into spring we’ve had tornadoes touching down, and storms rolling through with straight line winds, hail, and all the trimmings. Plenty of damage too…

This past Friday’s storm put down a twister that is currently being estimated at an EF3. It did millions of dollars worth of damage to Lambert STL Airport, which incidentally is where I fly from on a regular basis, and is also just a scant few miles from my house. It all but leveled one subdivision as well, and caused immense amounts of damage to others. This isn’t even counting what it did to the West in Saint Charles County and to the East in Illinois.

Yet, injuries were minor, and so far I’ve heard no reports whatsoever of loss of life. This is a wonderful thing. My way of thinking is that because of technology and connectivity, folks were informed and prepared. We live in a vastly different world than that of 100 years ago. Hell, it’s vastly different than that of when I was a kid my daughter’s age. Back then you really had no idea what was coming until it was right on top of y0u. Now, it’s a whole different story and if you are paying attention to the radio, the TV, the internet, or even your phone, you can take cover with time to spare…

Hey, even E K, the O-spring, and I spent some time hanging out in our basement when the tornado began to cut its swath through our area. We were technically in its path, and they can change direction. Better safe than sorry. Technology. It can save lives. Gotta love it…

But here’s my thing…

No matter where I’ve turned – the news, Facebook, email, in person conversations – I keep hearing things like:

Thank God, nobody was seriously hurt.

Thank the Lord and Lady you’re okay…

etc…

Now, I should mention, I certainly appreciate the sentiments and I am glad that people are glad that I am okay – and that everyone else is okay too.  Trust me, I get it. I appreciate it. I thank you for it. I’m glad that I am okay too. I’m glad that nobody was seriously hurt, be they my friends or even total strangers.

But let’s look at this a bit closer – Since all of these deities – (if one subscribes to the beliefs) – are responsible for everything that happens – (God’s will, Buddha provides, the Lord and Lady have plans for me/you/us/them, ad nauseum…) – they are also directly responsible for raining down said destruction upon us.

So… Why are we thanking them for this? Kinda reeks of a fraternity hazing, doesn’t it? Sorry, but I’m not about to look up to the sky and say, “Thank you, may I have another?”

Nope. The only divine intervention I am seeing here is that of Doppler radar, high resolution satellites, TV, Radio, Internet, and Smart Phones…

What’s that?

Ohh… Well… Umm… Well yeah… You are correct… I will look up at E K and say “Thank you, may I have another,” but that’s a whole different story and we won’t discuss it on a PG rated blog…

More to come…

Murv

PS. Just so nobody gets the wrong idea, I’m very glad everyone is okay, and escaped with only minor injuries, if any at all.  I also feel for those who lost their homes, etc. I’m just not going to ascribe any good fortune to an unseen deity who is also theoretically responsible for the disaster in the first place…

Several days ago I was contacted by a newly-minted author. That is to say, a young lady whose very first book was seeing publication, and who was taking her first steps out onto that pothole-filled, ice-slicked, ultra-jam-packed highway that is self-promotion.

In particular, scheduling book signings.

Book signing events are an author’s way of getting a chance to scribble in books without getting in trouble for it. We all carry a box of crayons because secretly that is what we wish we could use to sign books. You know, just a doodle of BLIZZARD BLUE with a couple of underlines of BRICK RED and BURNT ORANGE. All circled by UNMELLOW YELLOW. After all, we want our artistic side to shine.

Scribble, scribble, scribble... 🙂

Okay… so not really. Well… not always, we’ll put it that way.

The gist of my story here is that she wanted advice from someone who had not only been around the block a couple of times, but had the scrapes and scars to prove it. And, when she couldn’t get hold of him, she contacted me.

As with any shiny, fresh-faced new author who has no clue what is happening and is nervous as all hell, she had questions. Having been there, I was more than happy to answer those questions, but as usually happens in my case, simple answers turned into a small novel. Well… short story, at least.

When E K saw what I had written she suggested I share it with folks here on my blog because I had put quite a bit of effort into it. As we all know, an E K suggestion is tantamount to a direct order, and also as we all know, I do what E K says out of self-preservation.

So, here is my reply to that young lady, with a little added text here and there that came to me later. Not really new advice in that sense, but explanation of the advice originally given. You will notice that it reads similar to my advice for authors and aspiring writers “filk” of Wear Sunscreen (see: Use Flash Drives) – However, upon trying to actually make it fit the cadence of that piece and such, I was forced to leave too much of the advice out of it. I didn’t want to do that.

E K didn’t want me to do that either.

Still, I must preface this with a simple disclaimer: This is merely MY take on book signing events as drawn from my decade plus of experiences with them.  Make of it what you will…

My Advice On Book Signing Events

Have fun.

Sign the title or half-title page. Your choice, but be consistent.

Keep a blank pad near you to test pens when they suddenly die without reason, AND for when you need to practice a name, as someone will invariably ask for their inscription to be made out to some name with no vowels other than y plus 37 consonants in no particular order (and only they will be able to pronounce it – likely improperly – but hey, it’s their name they just made up so roll with it and laugh later.)

Or they will want it made out to something like “Lord Bastard Fuckwad of the Asshole Dynasty, Utah Chapter.” While that might sound like I just made it up, I didn’t. I will never forget signing that particular book or the inscription, trust me.

Make eye contact.

Smile.

Ask the person’s name and use it when you talk to them, even if you forget it the minute they step away from the table. When you sign their book, ask them how to spell it. You’d be amazed at how many different ways there are to spell Mary.

Take a friend with you. Have them run interference if you get a crazy. I once had a woman explaining to me how she was a REAL Vampire Slayer (unlike the fake vampire slayers I suppose) and that she was there to slay all of my fans because they must be vampires since I write about vampires. I don’t, of course, but you couldn’t convince her of that. If crazy gets a target lock on you, a wingman(woman) will be invaluable. Set up a signal so that you don’t look like you are giving the crazy the brush off. Something innocuous your wingperson will notice and understand means “Scotty, beam this flake out of here.”

Expect stupid questions. Expect smart questions. Answer both of them with the same earnest and sincerity. Failing that, use humor. It will save you if you get in a pinch, 99% of the time. This may sound easy, but trust me – after answering the exact same question for 137 different people, separately, at the same book signing, after having already answered it up in front of all of them during the Q&A, you’ll know just how much work it really is. People do not listen as well as you imagine.

Accept that it is possible you will run into a crazy who will not go away, no matter what, and even humor won’t save you. Be ecstatic when you don’t run into same.

Practice your signature for 20 minutes every day, blindfolded, until you can sign it in the dark, behind your back, while carrying on a conversation. If you manage to do this, you are way better than me.

Don’t make promises to readers you don’t intend to keep, and don’t put up with readers who demand that you do.

Don’t waste money on expensive business cards. Some people will take them, some people won’t… The book is what’s important, and in the end the business card will just get thrown in the trash.

Put some candy on your table. Give it away for free. Maybe some bookmarks. If nobody is stopping by the table, get up and walk around. Hand out the bookmarks. Introduce yourself. Don’t be shy about why you are there, but don’t be a hard sell either.

Don’t be afraid to suggest someone else’s book to a reader. They, and the store, will appreciate your honesty, and your help.

Never put down another author or their books in public. Even if you would like to run over them repeatedly with your car. It only makes you look like an ass.

Take plenty of extra ink pens, and a roll of breath mints.

USE the breath mints.

Do NOT dine at a “Garlic Hut”, “Tandoori Monkey”, or any other pungent food vendor just prior to your signing.

Don’t be afraid of your readers. Remember, they are there to see you. But whatever you do, be genuine. All you have done is written a book. This does not make you the center of the universe.

Accept praise graciously, but don’t let it go to your head. If you do, you will alienate your friends, store owners, readers, and potential readers.

Do not start believing your own press, because once you start down that road, it is already too late.

Pay attention to everything. You never know when you might need a funny or interesting story that starts, “A funny thing happened to me at a book signing…”

But trust me on the having fun thing…

More to come…

Murv