BRAINPAN LEAKAGE

LOLcats seem to have all the answers. They can tell you if you are doing whatever it is you are doing, correctly, or as they like to say, “rite”.

Of course, they will also gladly inform you if you are doing it incorrectly, or also as they like to say, wrong… Amazingly enough, for being such atrocious spellers on the whole, they actually get that last one correct. Well, you know what they say about blind pigs and truffles… Maybe that applies to cats and “cheezburgers” too.

Anyway, since those little bastages apparently have the scoop on everything, I suppose that is why I am paying homage to them in the picture above. I mean, after all, imitation is the sincerest form of flattery… Hold on a second while I go barf up a hairball in my wife’s new shoes. That should flatter the hell out of the little “cheezburger nom nom nommers“… I just have to decide which pair I should toss the yak into…

Stunning visual there, eh?

Of course, as usual, I’m not here to talk to you about LOLcats, “cheezburgers” and who can “haz” them, or even my wife’s shoes, although I have to admit, E K has some really great shoes… And what with me being a leg guy and all… I’m just sayin‘…

Okay, fine… Y’all are really putting a crimp in my fun, you know… So anyway, what I am really here to prattle on about is blogging.

You see, ever since moving my blog from Myspace and setting it up over here on this self-hosted WordPress platform, I have been tracking little things like page views, subscriptions, and the like. Why? Because I can, I guess… But mainly, I just do it for fun… Really. I’m certainly not out to set any Google page rank records or anything… (Yeah, that whole page rank thing is going to show up in another blog… Trust me… I already wrote it and queued it up, so be on the lookout.) However, moving on with the current ramble, throughout this process I have been doing some studying… Or, as we like to call it back home in Kentucky, studyin’. And, because of all that studyin’ I’ve been uh-doin’, I have now added some new material to my reading list…

Unfortunately, it’s not the “reading for pleasure” kind of material…

Being an author, besides my research and such, I tend to read articles about marketing. Yeah, that’s why I sometimes refer to myself as a marketing whore… It’s all just part of being an author type person… Especially a fiction author… The publisher does quite a bit, but there’s still a whole stack of marketing that falls in the lap of the person who slung the words in the first place. In fact, the old adage is that an author’s job “begins the moment he or she types The End.” (Actually, we don’t type, The End... We type -30- or # # #, but that’s another story).

Be that as it may, I won’t go there, because we’ve already traveled this particular dark and rut-filled road in the past. I will, however, point out that the new material I added to my reading list had to do with, yes, marketing… Specifically, effectively using your blog for marketing.

And, as you can see in the picture up top, based on what I learned from everything I’ve read, I’m “doin it wrong.”

Apparently, I am supposed to be blogging solely about things such as writing, current events as they pertain to my writing, and more importantly, I am supposed to be handing out all kinds of helpful advice and crap about… Yeah, you guessed it, writing. But, I am supposed to do all of this without writing about myself, in any way, shape, or form, or reveal the fact that I am a writer by trade, other than to casually mention that I am in fact the author of said blog. But not of books… Just the blog… And only casually… That’s it. Nothing more.

However, if I really, really want to be impressive to the masses, what would make me an even more effective and popular blogger would be if I was some kind of Perez Hilton/TMZ clone, and I blogged about stupid things that celebrities do. Unfortunately, I generally don’t give a flying rat’s ass about “celebrities”… Megan Gallagher, well, she’d be the exception, but we won’t go there…

So… According to the “experts” it’s either that, or posting naked pictures in my blogs. That’d work too…

Well… I don’t wanna do any of that… Maybe the nekkid pictures… Yeah, okay, different blog… At any rate, one of my old bosses used to say, “An expert is a spurt that couldn’t cut it and had to quit.” There are all kinds of places we could go with that, but again, we won’t go there… Suffice it to say, being an expert really doesn’t mean all that much in the grand scheme of things.

But, seriously… There are all manner of do’s and don’ts to this blogging stuff. I’m actually starting to wish someone had supplied me with a manual up front, then I would have known I was breaking the rules right from the outset.

On that note, I have to say, I’m fairly amused by some of the lists I’ve read. You know, the “50 Tips For Better Blogging” type of lists. My favorites go something like this:

1. Don’t post blogs on weekends.
2. Don’t write about yourself.
3. Put links in your blog.
4. Post on weekdays.
5. Post on weekends because no one else posts on weekends.
6. Put pictures in your blog.
7. Write about yourself.
8. Write about your dog.
9. Don’t post on weekdays, no one will have time to read the post.
10. Don’t put links in your blog.
11. Don’t clutter up your blog with pictures. Text only.
12. Write an interconnected series.
13. Never write a series. Only short, 2 or 3 paragraph standalone blogs.
14. …

… And on from there. Telling you to do this, don’t do that, and contradicting themselves at every turn… Almost always within the same list. I honestly believe that some of these “helpful hints” have to have been posted as tongue in cheek silliness just to see if anyone would follow the “rules”. Either that, or the creator of the list has a debilitating hippocampus injury and cannot remember what she/he wrote two seconds ago.

But, no matter what, they all agree with the LOLcats. I am doing it wrong… I’m not suppose to be entertaining, I am supposed to be disseminating useful information devoid of any entertainment whatsoever. My blogs have to have a higher purpose… Higher purpose, not special purpose… Just how many times have you seen The Jerk, anyway? Yeah… Figures.

Well, as I’ve said in the past about my novels, sometimes the purpose is just to entertain, and in my estimation, that’s one damn fine purpose, and it ranks right up there with all the rest.

You know… I think I’ll just stop reading those articles and have myself a “cheezburger” instead…

More to come…

Murv

February 20th is one of those really, really momentous days in history…

Some of you may remember, and by the same token, some of you may simply be too young to remember. You may have read about it in history books, but that would be as close as you came to touching it…

So, what am I rambling about?

47 years ago, on February 20, 1962, Astronaut John Glenn left this earth, and returned safely,  aboard a Mercury Space Capsule, dubbed Friendship 7. In doing so, he became the first American to orbit the earth.

Just for the record, Alan Shepard was the first American Astronaut in space, aboard the Mercury Capsule Freedom 7, in May 1961. The distinction of first human being in space was earned by Russian Cosmonaut, Yuri Gegarin aboard Vostok 3KA-2 in April 1961, beating out the US by nearly a month.

Those of you who know me, or have been following my blog for some time already know of my fascination with the space program. Even those of you who became readers of Brainpan Leakage only recently, are probably aware of this fact if you have been following the Mahwage series of entries. So, my apologies for spewing space trivia at you… It’s just one of those things.

Still, taking all of the above, and more, into account, I suppose NASA and our space program have been major landmarks for some of the most important events in my life…

• The Challenger Disaster and that fateful job interview that led me to meet, and eventually marry the love of my life, E K.
• Apollo 11, the first manned mission to land on the moon. This would be when my teachers in elementary school suddenly realized I was academically way ahead of the curve. I believe what tipped them off was me walking into class with a detailed scale model of a Saturn V rocket I had built from scratch out of things I found around the house… (As in, I had no plastic modeling kit, just junk, pictures, and my imagination.)
• And, yes, among other things, February 20, 1962…

You see, I have to admit I don’t clearly recall Astronaut Glenn’s historic orbits around the earth. At the time, I was in a small town called Fulton, Kentucky, and I  was somewhat preoccupied with being slapped around by a doctor, as I ventured naked,  screaming, and kicking into this world.

Yeah, today is my birthday. I awoke this morning to a Friday  just like any other Friday. Cleaning litterboxes, taking out the trash, getting my wife off to work, my daughter off to school, starting laundry, making calls to order parts for the kitchen faucet that elected to break at an inopportune moment, and even sitting down with a cup of coffee to get some other work done.

But, today, in addition to that work, as  gift to myself I have spent my time piddling around on the Internet instead of tossing words at an upcoming novel… I mean, after all, it’s my birthday. I should have a little fun, right?

Ever since last evening I’ve been receiving numerous emails from folks, countless postings on my Facebook wall, and even on my Myspace comments, all wishing me the best for the day and the year to come. I thank each and every one of you for those kind thoughts. I appreciate you taking the time out of your day to send me those notes, because I am the first one to admit that I am terrible about doing so myself. I get a bit preoccupied and often forget about such things, especially since we didn’t really make a big deal about birthdays in my family. Still, I want you all to know that I appreciate it.

Late this morning, I was even rousted from my comfortable chair here at my desk by someone pounding on my front door. To my surprise, when I answered it a lady presented me with the flowers pictured above… A gift from Samantha Beaty and 13 Magickal Moons, my favorite bookstore, (and bookstore owner), for signings, workshops, and even just plain visiting. I have a ton of friends there. Too bad they are in Virginia and I’m here in Missouri or I’d drop by and have a few drinks with the crew.

A few days ago, I received a delivery from my touring buddy, Dorothy Morrison. She sent me a bottle of booze, go figure.

But, seriously, she knows I happen to be a big fan of Maker’s Mark, so she and her husband sent me a “patriotic” bottle of the fine Bourbon.

She also made me promise I would open it and drink it… I said I would, but I’m not going to get in a hurry about it. I already have some Bourbon open, and besides, the red, white, and blue bottle looks pretty good up there on the shelf.

Knowing my penchant for  odd T-Shirts as well, the box included one of those too. It is emblazoned with a furry critter and labeled with an easily recognizable stylized script, proclaiming him to be “Hairy Otter.” You can expect to see me wearing it at an upcoming gig this spring / summer / fall…

…And who knows what’s in store for this evening. I couldn’t help but notice that E K laid out a bunch of leather items, stiletto heels, and such like before she left  for work this morning… Just kidding… Fact of the matter is, the poor woman had a horrid tension headache when she headed out, so I figure she will be the one on the receiving end of  the attention this evening. She’ll have to get all “Evil” on me some other time… And besides, like I said, birthday’s aren’t that big a deal on my side of the family, so we usually just have a quiet celebration with a few close friends, some stir-fry, and a whole mess of Sushi. I’m afraid that won’t be happening tonight, due to schedules and such, but we’ll be taking care of it in the near future… Tonight we’ll probably just sit around and watch Sarah Connor Chronicles, Dollhouse, and Numbers… Maybe I’ll even toss back a quiet Bourbon or two to celebrate…

And, so, here I am… This old farm boy is another year older, officially and everything. Whether or not I am any wiser remains to be seen…

On that note, Tammy Jean, a good friend of mine sent me an email a bit earlier, wishing me well on this day… In my response to her I discovered an interesting mathematical anomaly. I mentioned that my brain still felt 25, but that when I get up in the morning my body feels every bit of 72.

Those were just the numbers than happened to roll out of my brain, for whatever reason… It wasn’t until I did the math that it made an odd sort of sense…

You know, what with 72 minus 25 being equal to 47…

I wonder if there is a similar calculation for that elusive wisdom?

More to come…

Murv